Technical SEO Expert for Organic Performance

We are seeking a technically strong and strategically driven SEO Executive to join our extended digital team through an external partner. The ideal candidate must have solid technical SEO expertise, hands-on experience with enterprise CMS platforms (Magento, Adobe AEM), and a forward-thinking mindset to integrate AI-driven SEO practices. This role is highly operational, data-focused, and will gradually take ownership of SEO governance, cross-functional alignment, and strategic execution.

Key Responsibilities

SEO Executive Strategic & Ownership Responsibilities

• Convert the global SEO roadmap into actionable, localized deliverables across different markets.
• Review, challenge, and validate agency SEO recommendations to ensure technical accuracy, efficiency, and strategic alignment.
• Collaborate closely with Paid Media, Content, and Analytics teams to enhance overall digital performance.
• Serve as a strategic advisor to internal stakeholders, helping shape SEO priorities and execution plans.

Technical SEO & CMS Execution

• Perform core technical SEO tasks including metadata optimization, schema markup, alt text updates, and internal linking enhancements.
• Manage and implement SEO-related updates within Magento and Adobe AEM, ensuring best practices and accuracy.
• Conduct SEO audits using tools such as Screaming Frog, SEMrush, and Google Search Console, providing clear, actionable insights.

Governance & Standardization

• Develop and maintain SEO standards, including naming conventions, metadata templates, schema rules, and linking guidelines.
• Support cross-market consistency in SEO reporting and implementation.
• Ensure compliance with brand guidelines, legal requirements, and digital governance frameworks.

AI-Optimized SEO (AIO) Integration

• Use AI-powered SEO platforms (e.g., Conductor, Similarweb) to identify keyword opportunities, content gaps, and technical issues at scale.
• Contribute to programmatic SEO initiatives, such as automated landing pages and store locator content.
• Leverage AI insights to predict visibility trends and refine on-page strategies in response to evolving search behaviors, including SGE.
• Stay updated on AI search trends and generative SEO advancements to future-proof the company’s organic strategy.

Reporting & Analysis

• Monitor key SEO metrics and overall organic performance, contributing to dashboards in Power BI.
• Track KPIs such as organic traffic, share of search, and technical SEO compliance.
• Ensure SEO reporting aligns with Workfront processes and provides visibility across teams.

Required Skills & Experience

• Minimum 3 years of experience in SEO, with strong emphasis on technical SEO and CMS implementation.
• Experience with Magento, Adobe AEM, or similar enterprise CMS platforms.
• Strong analytical mindset, excellent attention to detail, and proficiency with Excel and Power BI.
• Hands-on expertise with SEO tools: Google Search Console, SEMrush, Screaming Frog, Google Analytics, Conductor.
• Solid understanding of SEO principles, with a strong focus on WordPress developing further technical SEO expertise.