Social Media & Video Content Specialist

Job Title: Social Media & Video Content Specialist (Reels, TikTok & Aesthetic Branding Expert)
Location: Faisalabad (On-site)
Pay: Rs 35,000 – Rs 65,000 per month
Job Type: Full-time

About Us

Bebejan and Pure Parima are two of the fastest-growing luxury bedding brands in the U.S., known for their premium craftsmanship, elevated design, and modern luxury aesthetic. As we continue expanding our digital presence, we are looking for a highly creative social media expert who understands visual storytelling, brand aesthetics, and high-performing video content.

If you excel at creating luxury-focused content that converts — this role is for you.

What You Will Do

• Develop and execute impactful social media strategies for Bebejan and Latest Bedding.
• Create high-quality short-form videos including Reels, TikTok videos, Stories, BTS content, product styling, and lifestyle visuals.
• Film, edit, and produce content showcasing bed styling, product education, transformations, and narrative-driven brand stories.
• Design visually appealing graphics, carousels, and branded creatives using Canva or Adobe tools.
• Manage daily posting, community interaction, trend research, and influencer tagging.
• Work closely with the marketing, design, and photography teams for cohesive branding.
• Track analytics, growth metrics, and KPIs to continuously improve performance.
• Maintain a consistent luxury tone, brand voice, and refined visual style across all platforms.

Who We Are Looking For

This role requires strong creative expertise and a polished aesthetic. This is not suitable for beginners.

• Minimum 3 years of experience in social media content creation or digital marketing (preferred).
• Proven experience creating high-engagement or viral Reels/TikToks.
• Strong video editing skills (CapCut, InShot, Final Cut, Premiere Pro, etc.).
• Excellent aesthetic sense—ideally with interest in home décor, luxury lifestyle, or fashion.
• Proficiency in Canva; Adobe Photoshop/Illustrator is a plus.
• Highly creative with strong communication, time management, and attention to detail.
• Ability to independently deliver premium content consistently.

Bonus Points

• Experience working with e-commerce or luxury home/lifestyle brands.
• Experience in UGC creation or influencer coordination.
• Familiarity with Shopify, Meta Business Suite, and paid ad campaigns.

How to Apply

Please attach the following:

• Your resume
• Your portfolio
• Links to your Reels, TikTok videos, or samples showcasing your content and editing skills

Applications without a portfolio or relevant video samples will not be considered.

Application Questions

1. Which editing tools do you use most often, and why?
2. How would you create a high-engagement Reel for a new bedding collection launch?
3. What is your most successful video, and what made it perform well?
4. What is one advanced editing technique you use that beginners usually don’t know?
5. Which KPIs matter most when analyzing Reels/TikTok performance?
6. Share an example of a project you handled independently from concept to final publish.
7. How do you manage tight deadlines?
8. Describe your visual style and how you maintain brand consistency.
9. Which current social media trend would you adapt for a luxury bedding brand—and how?
10. What is your expected monthly salary for this role?

Language

• English (Preferred)

Work Location

• Faisalabad (Required)
• In-person